The Basics of Social Media ROI
Olivier Blanchard Basics Of Social Media Roi View more presentations from Olivier Blanchard. Check out this fun but discussion-provoking presentation on social media and measuring its impact on bottom line.
MarketingProfs’ Digital Marketing Mixer: The Packing Checklist
As I write this post, marketers are gearing up for what promises to be one of the year’s best conferences: MarketingProfs’ Digital Marketing Mixer. The event, being held in Chicago on October 21 and 22, brings together email, search and social media in an intimate setting. Industry experts will be presenting real-life examples of what’s … Read more
What is Google Wave (2 minute video)
Google Wave has been the talk of the town over the past few days. Techies everywhere have been clamoring to the 100,000 invites which were sent out last week. It has been a trending topic on Twitter and the first reviews are coming in. As luck would have it, I`m not one of the fortunate … Read more
Social Media Revolution
A powerful video by the people at Socialnomics which throws a lot of compelling numbers at you. It’s great if you’re looking for an introduction to social media, or data to convince someone that it is indeed more than just a fad.
Straight From Google – What You Need to Know about SEO
This is a 45-minute video of Matt Cutts’ recent presentation at WordCamp – has to be one of the best recent summaries of SEO best practices you can find on video. My thanks go out to Jody Nimetz at the Marketing Jive blog for passing this my way.
A Social Media Map for B2B Marketing
Banner B2B Social Media Map View more documents from Jay Ball. Want to see how Twitter, LinkedIn, WordPress, and ON24 relate to each other? Or have you ever wondered what role Ning, Scribd or Sonic Foundry have to play in the promotional mix? Here is a new social media map courtesy of London-based agency, Banner. … Read more
12 Questions B2B Marketers are Asking (or Should be Asking)
Blogging from SES San Jose, 2009 At a conference like SES, you’ll find search agencies, representatives from the search engines, consultants, bloggers, … and marketers. The marketers will fall into dozens of categories, by industry, company size, etc., and B2C and/or B2B. I’ve spent a great deal of time with B2B marketers over the last … Read more
The SES San Jose Survival Guide (Top Ten Things To Do Before Going to SES)
As I write this, thousands of us search marketing folks around the globe are packing our bags and getting ready to swoop into San Jose, California for the largest search engine strategies conference of the year, known by the industry simply as SES San Jose. Our company has been a part of these conferences for … Read more
What Is A Browser?
“What is a browser?” This is the question that Ji Lee took to the streets of New York. Listen to the variety of answers and enjoy!
Chris Anderson’s New Book: Free, The Future of a Radical Price
FREE (full book) by Chris Anderson